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Tom Hiddleston Takes a Breath for Formula E and UNICEF

British actor Tom Hiddleston has become the face of the latest Formula E campaign, along with UNICEF and UNICEF UK #ChangeAccelerated. This initiative aims to improve air quality so that future generations can thrive. Airly was a proud partner of Formula E during the Berlin E-Prix in 2021. Airly installed a number of sensors across the event to build up a […]

British actor Tom Hiddleston has become the face of the latest Formula E campaign, along with UNICEF and UNICEF UK #ChangeAccelerated. This initiative aims to improve air quality so that future generations can thrive.

Airly was a proud partner of Formula E during the Berlin E-Prix in 2021. Airly installed a number of sensors across the event to build up a detailed picture of air quality that fed live site data to fans on-site. Airly’s sensors are still active and are a gift to the city of  Berlin.

This collaboration highlights how technology and sport can unite to promote cleaner air. By providing accurate, real‑time data, these initiatives raise environmental awareness among fans and communities, ensuring the legacy of sustainable innovation continues beyond the race track.